Interactive Designer, Ad Innovation
Wall Street Journal | Barron’s Group (WSJ|BG) is looking for an experienced interactive designer to join the Ad Innovation rich media studio. Reporting to the Sr. Manager, this person will be responsible for designing and building rich media executions that deliver best-in-market ad experiences for advertising clients.
The ideal candidate will be solutions-driven and passionate about creating beautiful and intuitive ad experiences. They will be an integral contributor for helping establish the WSJ|BG Ad Studio as an industry leader in custom advertising solutions. They will own the ongoing campaign workflow and translate each set of RFP objectives into elegant and performance-driven rich media executions.
In collaboration with the Project Management team, the candidate will be responsible for contributing to the entire custom rich media design and production lifecycle - inclusive of pre-sale mocks and ideation, post-sale ad unit production, and user experience input for new proprietary formats.
Campaign Ad Creative Production
Generate mocks and storyboards for new unit concepts (upon request)
Efficiently produce ad units for assigned campaigns, leveraging client KPIs
Execute all components of ad production within the Celtra ad platform, inclusive of design, functionality and custom event implementation when applicable
Facilitate revisions, creative updates and asset adjustments requested by project managers, as they streamline client requests and feedback
Support Ad Ops with QA of ad units in live environments, making adjustments where needed
Develop and enforce best practices of interactive design, prioritizing performance and polite UX
Communicate recommendations for optimizations to project managers
Facilitate expedited requests with a sense of urgency, purpose and professionalism
Contribute to pre-sale concept ideation
Contribute to New Template Design
Work with the Sr. Interactive Designer to design responsive templates in Celtra
Configure streamlined ad creative specs and branded asset deliverables
Incorporate WSJ|BG best practices for design standards & ethics
Suggest creative and/or performance optimizations for existing templates
Prioritize intuitive UI and polite, elegant UX
2+ years experience in digital design
Experience working in ad studio platforms, with Celtra experience as a plus
Strong creative portfolio featuring past digital design work
Stand-out understanding of intuitive UI/UX
Excellent communication and presentation skills, with ability to clearly articulate design decisions
Enthusiastic, professional demeanor and experience working in a client-oriented setting (internal or external)
Self-driven, proactive, organized and detail-rigorous
Background in digital advertising is a plus
Reasonable accommodation: Dow Jones, Making Careers Newsworthy - All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at firstname.lastname@example.org. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.
Business Area: MEDIA SALES
Job Category: Software Product Engineering
Union / A clear and likely internal candidate
Pay Range: $40,000 - $160,000
We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.
Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.
For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..
Since 1882, Dow Jones has been finding new ways to bring information to the world’s top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch and Financial News.
This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.
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Req ID: 39020