The Director, Event Engagement will play a pivotal role in generating awareness, interest and demand for the Barron’s Group and Mansion Global’s events division, contributing to the future business growth.
Develop and identify targeted audiences and define strategies to engage them for relevant events & campaigns across Barron’s group with a particular focus on APAC
Identify and work with key partners across the business to deliver on these audience strategies for events, ensuring high value attendees are present
Explore potential expanded partnership opportunities within APAC
Execute on special projects as they relate to growth strategy within APAC region
What do you need from me?
Minimum of 5 years marketing experience, ideally in publishing, events;
Track record of success in event-specific audience growth;
Analytical and data driven, but also have a passion for creativity and forward-thinking flair;
Be able to embrace and drive change in a fast-paced environment;
Digital marketing expertise that has driven business outcomes;
A keen customer-facing attitude
Dow Jones , Making Careers Newsworthy
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets .
Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, please reach out to us at TalentResourceTeam@dowjones.com . Please put “Reasonable Accommodation" in the subject line.
Business Area: BG - MANSION GLOBAL
Job Category: Marketing Group
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 125 years and today has one of the world’s largest news gathering operations globally. It produces leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Factiva, Barron’s, MarketWatch, Financial News, DJX, Dow Jones Risk & Compliance, Dow Jones Newswires, and Dow Jones VentureSource.Dow Jones is a division of News Corp (NASDAQ: NWS, NWSA; ASX: NWS, NWSLV).
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Req ID: 19806