Associate Product Manager, Subscriptions, Cancellation + Membership Hub
What Does the Subscriptions Product Team Do?
We are a team of product managers who look after Dow Jones’s critical subscription experiences across our brands and platforms:
Paywall + Sampling
New Subscription Products + Product Selection
Checkout + Payments
Membership Hub + Cancellation
We work with our key partners, subscriptions marketing and subscriptions technology to identify customer needs and opportunities to maximize customer and business value. We then prioritize these items based on impact and effort, empower the technology team to creatively develop the best solution, and then launch these new experiences as controlled experiments to cleanly measure their impact.
What will you do?
You will be a truth-seeking missile, scrappily developing hypotheses about how to make better product experiences leveraging UX research, analytics, competitive analysis and past experiments. You will develop insights into hypotheses, user stories and mockups, which you will help prioritize based on scale, impact and effort and strategic importance. You will be given full ownership of smaller roadmaps as quickly as you are able.
You will manage technical execution of development, launch, monitoring while live. In partnership with data science, you will creatively, meticulously analyze the experiment results, slicing and dicing the data to look for value wherever it might be hiding, and then track the long-term impact on members.
What is specific to membership hub and cancellation?
Membership hub is where our millions of subscribers manage their subscriptions and user preferences. We need to invest in making it the most intuitive and user-friendly platform for doing so. Because it’s the entry point for subscribers exploring cancellation of their subscription, it presents a strategic opportunity to expose or reframe the value of our subscriptions a step before they enter our cancellation flow.
The cancellation flow is our last chance to repair our relationship with an unsatisfied customer. We need to balance the monetarily measurable upside of ‘saving’ would-be cancellers by communicating the value of our subscription with the harder to measure but equally important brand perception that would be damaged if we made the experience too onerous. It’s a fascinating and complex customer riddle: we desperately want to slow them down and re-pitch them on the value of our subscriptions, but we also need to make it very easy for subscribers who are intent on leaving.
We need an aspiring product leader who embraces this most challenging of customer conundrums.
What do you bring: skills and aptitudes
Strong collaborative instincts and interpersonal skills; must enjoy and work well with a wide variety of stakeholders in a complex organization
Exceptional written and oral communication
Strong analytical, strategic, and creative problem-solving capabilities with the aptitude to identify KPIs and gather and analyze data
Ruthless focus and instinctive prioritization for delivering maximum value.
An ability to help strategically solve technical problems because of prior direct experience working with engineers and/or data scientists.
An understanding of the tools and techniques used in digital product development
Prior experience in Google Analytics, Adobe Analytics, or another major analytics platform to gather, sort, analyze, and action data
What do you bring: spirit
A healthy skepticism of the status quo
An intense curiosity about consumer behavior and psychology
How much experience should you have?
1+ years of digital product experience preferred.
Who is your manager?
Sr. Product Manager, Subscriptions Product
Dow Jones , Making Careers Newsworthy
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets .
Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, please reach out to us at TalentResourceTeam@dowjones.com. Please put “Reasonable Accommodation" in the subject line.
Business Area: TECHNOLOGY - PRODUCT DEVELOPMENT
Job Category: IT Development Group
NYC Pay Range: $40,000 - $160,000
We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.
Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.
For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce.
Since 1882, Dow Jones has been finding new ways to bring information to the world’s top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch and Financial News.
This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.
If you are a current employee at Dow Jones, do not apply here. Please go to the Career section on your Workday homepage and view "Find Jobs - Dow Jones." Thank you.
Req ID: 36215